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Casablanca, Morocco | [téléphone] | [e-mail] | [lien]
PROFESSIONAL SUMMARY
Results-driven Data Analyst and Business Professional with experience in sales, accounting, and transit operations. Skilled in Power BI dashboard development, DAX, data analysis, and AI automation using n8n. Holds a Master's degree in Management from Beihang University (China). Multilingual communicator (Arabic, French, English, Mandarin) with a proven ability to turn raw data into actionable business insights across retail and automotive sectors.
TECHNICAL SKILLS
Data & Analytics: Power BI, DAX, Data Visualization, KPI Reporting, Dashboard Design, Data Analysis, Excel (Advanced)
Automation & AI: n8n, AI Agent Development
Productivity: · Microsoft Word, Excel, PowerPoint
Other: · Financial Reporting, Accounting, CRM, Social Media Management, Customer Portfolio Management
WORK EXPERIENCE
Commercial / Sales Representative | CEMADEC – Casablanca, Morocco · Jun 2021 – Oct 2022
- Prospected and acquired new B2B clients, expanding the active customer portfolio through targeted outreach campaigns
- Presented and promoted cosmetic product lines to clients, contributing to increased product awareness and sales conversion
- Managed a customer portfolio including follow-up communications, relationship maintenance, and issue resolution
Transit Assistant (Internship) | ATS GLOBAL – Casablanca, Morocco · Jan 2021 – Apr 2021
- Provided clients with detailed information on export and import procedures and documentation requirements
- Managed email and social media communications to resolve client inquiries and improve satisfaction
- Made outbound calls to clients to strengthen relationships and improve service quality
Accounting Assistant (Internship) | TOP ENERGIE – Casablanca, Morocco · Nov 2018 – Apr 2019
- Recorded and reconciled accounting transactions and updated bank statements on a daily basis
- Handled product receipt and registration in the accounting system ensuring accuracy of inventory records
Accounting Assistant (Internship) | TOLBOIS – Casablanca, Morocco · Apr 2017 – May 2017
- Recorded accounting transactions and assisted with bank statement reconciliation
PROJECTS
Cosmetics Sales Dashboard | Power BI · 2026
- Built a 3-page interactive Power BI dashboard analyzing $2.91M in cosmetics sales across 6 countries and 15 product lines
- Identified top-performing salesperson (Olivia D'Souza, $387K) and best-selling product (Tea Tree Moisturizer, $261K) using DAX
- Visualized monthly revenue trends, geographic distribution, and KPIs for 10 sales reps
[lien]
BMW Sales Dashboard | Power BI · 2026
- Designed a 3-page Power BI report covering Executive Overview, Sales Analysis, and Market Insights
- Built KPI cards for Total Revenue, Units Sold, Avg Price per Car, and YoY Growth using DAX measures
- Included EV adoption trend analysis, fuel price impact on sales, and premium segment share by region
[lien]
EDUCATION
Master's Degree in Management
Beihang University – Beijing, China
Bachelor's Degree in Management
FSJES Ain Sbaa, Hassan II University – Casablanca, Morocco
Technical University Diploma – Finance & Accounting
Higher School of Technology – Casablanca, Morocco
Baccalaureate in Economic Science
Oued Dahab High School – Casablanca, Morocco
CERTIFICATIONS
STCW Basic Safety Training – Higher Institute for Maritime Studies, Casablanca
LANGUAGES
Sep 2019 – Jul 2024
Sep 2017 – Jul 2018
Sep 2015 – Jul 2017
Sep 2014 – Jul 2015
Jun 2025
Arabic (Native) | French (Upper Intermediate) | English (Upper Intermediate) | Mandarin (Basic)