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Sales Operations Analyst
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ABOUT ME
[e-mail] · Bournazel, Casablanca, Morocco.
Versatile profile, Sales Operations & Data Analyst with 5+ years of experience in EMEA and US markets. Expert in managing CRM systems
(Salesforce & HubSpot) and maintaining partner data integrity. Proven ability to bridge the gap between sales activity and revenue growth.
Skilled in using SQL, Power BI, and Excel to provide business intelligence and actionable sales strategies in fast-paced environments.
EDUCATION
BACHELOR'S DEGREE IN INTERNATIONAL
TRADE & BUSINESS COMMUNICATION
2019
Hassan II University - Ain Sebaa - Morocco
ASSOCIATE DEGREE IN BUSINESS MANAGEMENT
2015
Office of Vocational Training and Work Promotion
(OFPPT) - Morocco
CERTIFICATIONS
POWER BI ESSENTIAL TRAINING
SQL FOR DATA ANALYSIS
2026
LinkedIn learning
LEADERSHIP DEVELOPMENT
2022
AIESEC International
TEFL
2021
Teaching English as a Foreign Language
SKILLS & LANGUAGES
Sales Operations & Data Management
Advanced Excel (Power Query, data cleansing, reporting)
Salesforce & HubSpot CRM
Driving license B
International B2B Sales Support
Power BI dashboards, data modeling
SQL for Data Analysis
Arabic – Native
French – Professional proficiency
English – Professional working proficiency
WORK EXPERIENCES
INDEPENDENT SALES & FREELANCE BUSINESS SUPPORT
01/2025 - Present
Launched and managed an independent E-commerce business, and end-to-end order fulfillment.
Provided freelance data services via online platforms, performing Excel data cleansing and building Power BI dashboards for clients.
SALES OPERATIONS ANALYST – PARTNERSHIP DATA MANAGEMENT
07/2022 - 12/2024 - DELL Technologies – Remote
Managed EMEA partner onboarding via Salesforce, ensuring full compliance with KYC, VAT, and contractual documentation for international operations.
Enhanced data integrity and reporting through systematic validation and cleansing in Excel, providing accurate insights for executive decision-making.
Analyzed B2B customer service trends and root causes, monitoring SLA performance to improve response times and service quality.
Coordinated with cross-functional teams to optimize Salesforce CRM workflows, improving data tracking and the overall partner experience.
SALES OPERATION SPECIALIST
01/2022 - 07/2022 - Arrow Electronics – Morocco
Managed end-to-end order processing and backlog control, ensuring accurate PO review, ERP entry, and resolution of pricing or shipment discrepancies.
Acted as liaison betweenvendors, and internal teams (sales, engineering, purchasing), providing proactive sales support and high-level customer service.
Resolved vendor invoice variances, RMA requests, billing issues, and service discrepancies while maintaining operational efficiency and customer satisfaction.
SALES AND EXPORT OPERATIONS SPECIALIST
07/2021 - 01/2022 - UCEL Rubber and Metal Specialist – Turkey
Managed international prospecting and market research using HubSpot and TecDoc to identify OEM product trends and high-potential global clients.
Maintained CRM data integrity and workflows to streamline sales follow-ups and ensure accurate tracking of customer engagement metrics.
Coordinated international trade show operations, documenting strategic partnerships and reporting on brand visibility and ROI.
Administered some global logistics and customs documentation (FOB, CIF, EXW), ensuring regulatory compliance and cross-functional coordination.
SALES OPERATIONS SPECIALIST
10/2020 - 06/2021 - DELL Technologies – Remote
Maintained and integrated global datasets across Salesforce and Advanced Excel, ensuring data synchronization across multiple internal systems.
Optimized data governance processes, including systematic cleaning, validation, and structuring of partner and customer information at an international scale.
Ensured high data reliability and accuracy, performing regular audits to support consistent reporting and cross-departmental operations.
